Senior Marketing Manager - CRM - FTSE100

Senior Marketing Manager - CRM - FTSE100

Location: London , South East Salary: From 60,000 to 60,000 per annum 60,000 & 10 Bonus & Full benefits Date posted: 16/04/2012 16:36 Job type:Permanent Company: ecomrecruitment.com Contact: katherine kyle Ref: Totaljobs/KKFTSE Job ID: 53369592

Leading FTSE Company with a profitable turnover of more than 20 billion requires a Senior Marketing Manager for their consumer division ( B2C ). They are known globally as a major technology player and are the fastest growing company in the UK with exciting plans for their growth over the next few years. This is the most commercial role in the retention marketing team and candidates must have experience driving large scale and be comfortable managing stakeholders at Director a nd MD level.

Reporting to the Head of Retention & Loyalty you will be

Leading on defining proactive customer strategy - looking at their product set and current campaigns, drafting, defining volumes and implementing
Working with Commercial and Finance to sign off campaigns and offers
Putting in place a robust measurement framework for marketing and commercial KPIs around campaign measurement
Working with the comms team to implement campaigns and set priority segments
Working on ad-hoc churn analysis to find opportunities for improvement

You must have

Worked on a commercial or finance team or both, OR come from a Management Consultancy background
Must have experience of Strategy AND Operational roles, demonstrating success
MUST be advanced excel ( to be able to comfortably use pivot tables, look up functions, VBA and MACROS

Please email Katherine@ecomrecruitment.com ASAP if you have suited experience ( CRM experience OR Management Consultants )