Product Marketing Executive - Internet start-up!

Product Marketing Executive - Internet start-up!

Location: City (EC1R) , City View map Salary: Competitive salary Date posted: 29/04/2012 08:01 Job type:Permanent Company: HouseTrip Contact: Sandrine Inaudi Ref: Totaljobs/PME12 Job ID: 53474772

HouseTrip.com is an award-winning startup thats making hotels history. Were Europes largest holiday rental booking website, and were growing like crazy. Our clever guests have realized that for the price of a tiny, soulless hotel room they can have an entire house, or apartment, or castle, or boat... We give them over 93,000 choices in thousands of destinations across the world, many with unbiased reviews from previous guests and the list is growing every day. Our guests love that a HouseTrip is an authentic trip, allowing them to live like the locals do. They can shop for produce at the markets and whip up a feast in their very own kitchen, or even put a load of washing on. They use their credit card to pay online using our secure system, just like they would a hotel room, and they never have to worry about phantom lettings. Its a revolution!

Job overview

As Product Marketing Executive, youll own, manage and deliver the content for HouseTrip and its channels, including sections of our website and our blog. Youll work closely with the rest of the Marketing team to put together our content strategy for our guests and hosts and within that context be responsible for defining content requirements and come up and produce smart, creative and engaging content that people are dying to read and share.

Responsibilities

Work with the rest of the marketing team to define our content strategy for our guests and hostsDefine content requirements for a number of touchpoints including e-mail newsletters, blog, host center on our website and other guests and hosts touch points including static pages on website, brochures, Tips, Case studies, etcSchedule and produce regular, high quality and compelling content for these different touchpoints and publish it via the relevant channelsDo the necessary and detailed research to be able to generate and substantiate the produced contentCome up with strong concepts, stories, strap lines and long copy as the content requiresProvide copy writing and editorial support for the rest of the marketing team as requiredEdit and sub content generated by other members of the team as required, with a view to simplifying technical jargon and eliminating industry speakConsistently deliver quality work, on time

Profile

Background

Essential

Experienced, creative, talented writer who can self sub their own copyMarketing/Communications strong interest or experienceStrong copywriting skills, with the ability to convey a complex message in short, snappy copy that sells / inspiresAbility to prioritize and juggle competing tasks whilst meeting deadlinesFluent written / spoken EnglishMulticultural awarenessIT literacy (Word)Portfolio that shows off your diversity and creativity (preferable travel content)

Preferable

Relevant degree or copywriting qualificationFluency in another European language (French, German) a plus.Knowledge in HTML, using Blogging platform and/or Design would be a big plus

Competencies

Strong understanding of copywriting principles, including writing for the webPerfect spelling, grammar and punctuation you can spell rhythm with your eyes closed and misplaced apostrophes makes you squirm like nails on a chalkboardGreat interpersonal skills and the ability to build rapport in cross-functional teamsStrong can-do attitudeHighly creative, with left of field thinkingLike the idea of working in a multinational / multilingual internet businessPersonal interest in travelReady and willing to wo rk in a fast paced and highly ambitious companyIndependent, well organised and highly motivated