Advertising Operations Specialist - Bloomberg Multimedia

Advertising Operations Specialist - Bloomberg Multimedia

Location: City , London Salary: Unspecified Date posted: 04/04/2012 12:09 Job type:Permanent Company: Bloomberg L.P Contact: Bloomberg Ref: Totaljobs/32930 Job ID: 53199421

The Role

The Advertising Operations Specialist is responsible for managing all aspects of the ad operations process for international ad campaigns on Bloomberg.com and BusinessWeek.com. This includes ad trafficking, optimization, reporting, and customer service. The position is based in London and reports to the head of ad trafficking for Bloomberg.com. The candidate will work closely with the New York based ad operations team.

The ideal candidate will understand Bloomberg LP advertiser's goals a nd manage ads across the network to maximize revenue and advertiser performance. This role requires a strong understanding of ad serving technologies, trends, advertiser and media business models and sales/marketing principals.

Qualifications
- Experience using publisher ad serving technologies such as DFP, OAS, OpenAds, Atlas, etc.
- Proficient in Microsoft Office applications
- Familiarity with HTML, Flash and rich media is required
- Self-motivated, detail-oriented and analytical
- Strong problem solving and communication skills
- A clear understanding of interactive advertising industry

Core Responsibilities:
- Traffic and maintain display ad campaigns on Bloomberg.com and BusinessWeek.com, ensuring that deal terms are met including delivery rates, start and end date, reporting requirements, etc.
- Work with various internal departments and 3rd party vendors to facilitate the implementation of integrated campaign eleme nts.
- Maintain and communicate technical specs to sales, clients and agencies.
- Secure and test campaign creative for spec compliance.
- Monitor daily, weekly, and monthly campaign performance to ensure full delivery and maximize creative performance.
- Troubleshoot operational campaign issues with both internal and external parties.
-Provide insight and analysis into inventory availability across Bloomberg LP properties to assist Sales in achieving a maximum sell through rate.
- Provide excellent customer service for clients and agencies.
- Keep on top of industry trends in online advertising and ad operations

The Company
Bloomberg, the global business and financial information and news leader, gives influential
decision makers a critical edge by connecting them to a dynamic network of information,
people and ideas. The company's strength - delivering data, news and analytics through
innovative technology, qu ickly and accurately - is at the core of the Bloomberg Professional
service, which provides real time financial information to more than 300,000 subscribers
globally. Bloomberg's enterprise solutions build on the company's core strength, leveraging
technology to allow customers to access, integrate, distribute and manage data and
information across organizations more efficiently and effectively. Through Bloomberg Law,
Bloomberg Government and Bloomberg New Energy Finance, the company provides data, news and analytics to decision makers in industries beyond finance. And Bloomberg News,
delivered through television, radio, mobile, the Internet and two magazines, Bloomberg
Businessweek and Bloomberg Markets, covers the world with more than 2,300 news and
multimedia professionals at 146 bureaus in 72 countries. Headquartered in New York,
Bloomberg employs more than 13,000 people in 185 locations around the world.

Bloomberg is an equal opportunities employer and we welcome applications from all backgrounds regardless of race, colour, religion, sex, ancestry, age, marital status, sexual orientation, gender identity, disability or any other classification protected by law.