Senior Marketing Manager (Conferences and Training)
Senior Marketing Manager (Conferences and Training)
Permanent full-timeHalsbury House, Chancery Lane locationStart June 2012Currently we have an opportunity for a Senior Legal Marketing Manager (Conferences and Training) to join our Conferences and Training team.
Responsibilities of the role:
To deliver the budgeted revenue and profit targets for all Conferences & Training (C&T) product offerings targeting the Tax community To plan and implement effective marketing strategies and marketing communications (marcomms) activity for the Tax community Manage and develop a team of 4-5 peopleTo apply a high level of measurability/analysis to all marcomms activity, ensuring it is continually monitored, measured and improved as appropriate To be the go-to marketing person for all C&T product offerings targeting the Tax community To work closely with the Online Marketing Manager and other relevant colleagues across the business to plan and implement an effective online marketing strategy to maximise sales To keep up to date with all the latest marketing techniques, therefore constantly challenging existing marketing processes/procedures Identify and develop the overall value proposition(s) and customer business drivers for the C&T elements of the LN Tax Intelligence offering Develop specific and timely tactical marcomms activity/plans which effectively achieve the strategic ma rketing objectives Implement a strategy to increase data research and measure its effectiveness (ROI) Effectively report and analyse marcomms activity for the Head of Marketing & Sales, providing management information that can be shared with the management team and wider business Effective marketing budget management fully deployed in accordance with agreed strategy to maximize ROI with no overspendsKey requirements of the role:
At least 4 years marketing experience, preferably in events/conference marketing Currently working at marketing manager level or above People & financial management experience essential (role manages team of 3) Online marketing experience isessentialBenefits:
-28.5 days holiday
-Pension including Life Cover
-35 hour week
-Employee Assistance Programme
-Save As You Earn Scheme
Please only apply through our website http://www.lexisnexis.co.uk/careers/ and look for the role reference number - LEX006HO
LexisNexis,a division of the global publishing company Reed Elsevier Plc, is a leader in professional publishing and a pioneering solutions provider. We are changing the way the world shares information through a unique combination of authoritative content, powerful on-line research and advanced productivity tools. We have moved beyond supplying text information to delivering vibrant solutions which transform organisations. LexisNexis is the leading provider of information and business solutions to help knowledge-driven professionals achieve excellence.
Due to the large amount of applications we receive, it is sometimes not possible for us to reply to every candidate individually. If you have not been contacted within 3 weeks of an application then you have been unsuccessful on this occasion. LexisNexis values your application and we encourage you to visit our careers website to apply for roles in the future.
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